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Guest Session in “Business Analytics” - JIM Lucknow

Posted on 16th-Mar-2020

On 11th March 2020, Jaipuria Institute of Management, Lucknow conducted a guest session on “Feature Selection in Business Analytics” for Business Analytics students. The guest for the session was one of our Alumni Mr. Gaurav Deep. He is currently working as Manager (Data Analytics) in American Express.


Mr. Gaurav Deep commenced the session by taking us through the basics of analytics like - descriptive, diagnostic, predictive, and prescriptive analytics. Then the session was followed by the stepwise process which starts with problem identification, finding the source of data, data analysis, statistics & its application, right feature selection, model building and then model validation and evaluation.


Thereafter, during the latter half of the session, he took up a real-life business problem “Detection of Fraud in Medical Insurance”. Using this real-problem case, he explained how the steps of problem identification, asking the right question to the client and different combinations of variables are generated.  


Toward the end, he concluded that working on different user cases gives a real understanding of the subject. Then Prof. Masood Siddiqui presented Mr. Gaurav Deep with the memento and green certificate.